Can CC Sabathia Save Print?
CC Sabathia, the former dominant starting pitcher for the Cleveland Indians (and born and raised in the Bay Area) was recently traded to the Milwaukee Brewers and took out a full page ad in the Cleveland Plain Dealer on Wednesday thanking the city for 10 great years.
Shaquille O’Neal was traded to the Miami heat from the Los Angeles Lakers in 2004 and soon after his departure, took out a full page ad in the LA Times to thank the fans and the city (probably not Kobe though).
So if this becomes a trend, if athletes that are traded, or retire, start taking out full page print ads in the local newspapers, could this somehow save print? Maybe it’s time for ad sales to shift their efforts to something that the economy has very little effect on, apparently — professional athlete’s salaries.
Math is not my strong suit, but if we take CC’s $11,000,000 salary this year and and assume he starts about 30 games and throws around 100 pitches per game, he only had to throw 3.5 pitches to pay for the $12,870 ad he bought. Yeah, he didn’t even have to actually fully-throw that fourth pitch…
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